Actually, I’ve never really been much of a planner. In fact when I lived in Greece I discovered that the locals didn’t particularly like planning or using diaries and calendars! Almost all our social lives were arranged at the last minute and that really suited my impulsive nature. It was not uncommon to be called up at 10pm […]
Business Building
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So we try to share helpful tips you can work into your everyday life to increase your overall holistic wellness!
The Business Owner’s Christmas
Like you, I am a business owner. And like you, I sometimes find it difficult to put it down, leave it alone and take a break. But today I am resolute. It is time to put down the mantle of business owner. It is time to focus on the task at hand. Let’s get totally […]
Are you deploying Ethical Bribes, E-zines and Memes?
As I coach my Osteopath clients in ways to attract more Perfect Patients I often recommend deploying ethical bribes, memes and e-zines or e-newsletters. Many have no idea what I’m talking about! In fact, about 18 months ago I would have looked at you blankly too! Indeed, my own Osteopath calls me a marketing hoover […]
7 Secrets to a Successful Year
The work I do with my Osteopath clients is, I believe, based upon common sense and the successful implementation of a well thought through plan. However, as business owners, it’s sometimes difficult for us to see the way forward. When we’re busy fire fighting our finances and our noses are pressing hard on the grindstone, […]
Patients – You can’t afford to ignore them!
Many Practitioners are reticent about keeping in touch with their most valuable asset which is their list of patients. Some think it’s too salesy and I know that many Osteopaths naturally shy away from that. However, this needn’t be the case. Once again I hark back to my plea that you don’t need to ‘sell’. […]
Getting Osteopathy into the newspapers
One of my lovely Clients has been beavering away with her marketing and producing amazing results. Since our coaching session this young lady really understands her target market and what appeals to them. Amongst other marketing activities, she is consistently working her social media and attracting attention. She does not post items which are […]
Networking lessons from the snake oil salesman
Obviously I don’t really benefit from going to networking events because my Osteopath clients are worldwide rather than local. However, for you, it is far more important to turn up at networking events and make new connections. As I always say, I believe our job as business owners in the service industry is to educate […]
3 Mega Marketing Mistakes
One of the biggest marketing mistakes made by business owners is that they market like they’re shrinking violets! Marketing is a critical part of any business but often the most overlooked. Let’s look at the three mega marketing mistakes I see most often: 1. Scattergun Marketing This is the biggest mistake […]
Why are Osteopaths struggling in silence?
I have a question for you Osteopaths. Success: how do you quantify it? Is it back to back patients for twelve hours a day and six days a week? Is it reaching a certain level of income? Or is it not being ridiculously busy and having time for loved ones, workouts and fun? It surprises me […]
This is where you put a testimonial about your services – something quick and quippy that one of your customers has said!
– Client Name
This is where you put a testimonial about your services – something quick and quippy that one of your customers has said!
– Client Name
This is where you put a testimonial about your services – something quick and quippy that one of your customers has said!
– Client Name