In my daily work building up Osteopathic Practices, I find the greatest under-utilised resource is social media marketing. Now some will say that you can build a thriving business from scratch these days without going anywhere near social media. Indeed you probably can. Just like you can walk from London to Newcastle. But goodness me […]



We value education –
So we try to share helpful tips you can work into your everyday life to increase your overall holistic wellness!
When tumbleweed not patients blow through your diary!
You’re not very busy. New patients and bookings are down. Next week’s diary has tumbleweed blowing through it. What can you do? Ummm quickly write blogs? Post all over social media every five minutes? Do the headless chicken dance? But do you oscillate between posting all over social media and then – PHEW! – you […]
Is your Osteobiz as beige as Athens?
Sorry to pick on Athens like this but I did used to live there! Over the course of about 7 years, I would often fly backwards and forwards between Athens and London. The landing and arrival in each place would always hit me no matter how many times I did it. It was the contradiction […]
Talk to JUST ONE potential patient
I received an email this week which began ‘Hello all my lovely customers’. What’s the problem with that you may ask? Well I am not plural! I am singularly single! I am Gilly. But I am left feeling like I’ve been herded into a group. A group of buyers. So the writer is thinking of […]
Passion, love and integrity in your Osteobiz
In life, without passion, love and integrity, what do we really have? Not much, I’d say! But maintaining that level of energy day in day out can be hard when you’re busy. However, in our marketing we really must keep up the impetus. The best way of getting our message across is with passion. I […]
Get clear for the New Year!
New Year – new Osteobiz? Don’t worry – I’m going to go easy on you! It may be a cliche but the onset of the New Year really does represent an opportunity to take stock and look at our business, our numbers and our aspirations for our life in the next 12 months. To be […]
All I want for Christmas is…
As we approach Christmas, rather than my usual blog, I have invited Life Therapist Laura Larkin to share her thoughts on recent world events and to shine some light on human reactions to them. Laura and I have been friends for many years when we both lived in Athens, Greece and we are lucky to have […]
Easy ways to build your small business today!
In a small business, when we have our nose to the grindstone on a daily basis, it can sometimes be difficult to come up for air and take a fresh look at what we’re doing. Equally, with all our other commitments, the days can spin around and there just doesn’t seem any TIME! We can […]
Let passion be the driver of your Osteobiz!
Being in business by yourself can be a lonely old place at times. The responsibilities are absolute and apart from working as many hours as you are able, all the admin, accounts, marketing etc are often a whole extra job on top. When our weeks spin round with increasing speed, we can easily become dislocated […]
This is where you put a testimonial about your services – something quick and quippy that one of your customers has said!
– Client Name
This is where you put a testimonial about your services – something quick and quippy that one of your customers has said!
– Client Name
This is where you put a testimonial about your services – something quick and quippy that one of your customers has said!
– Client Name
